Beta Is Live — Sign Up Now!

Stop Using Google Sheets To Track Your Budgets

Adacadabra automatically syncs your spend every day. Set your budgets and we'll do the rest, plus get proactive emails when things are off-track.

Watch A 2-Minute Demo

Ad Platforms

Works With

Google Ads

Microsoft Ads

LinkedIn Ads

Meta Ads

Features

Automatic Refresh

Connect Your Accounts & Set Your Budgets

We'll do everything else — a true "set it and forget it" tool for budget tracking and pacing.

Proactive Alerts

Know When Your Spend Is Off-Track

Adacadabra will automatically send you proactive alerts when you're off budget, via email or Slack message. And you'll get a budget pacing summary every Monday so you can stay on top of problems.

Time Is Money

Budget Tracking Should Be Easy

Google Sheets are break easily and tools like Supermetrics are too expensive and limit the amount of connectors you can use.

Magical Analysis

Instantly Visualize Your Budget Pacing

AdAcadabra comes pre-filled with useful dashboards, charts, and tables. Updating a Google Sheet every day is so 2015.

Comparison

There's a better way to track your budgets

V/S

Manual Tracking

Updating spreadsheets manually

Prone to errors

Time consuming

Doesn't scale

Automated budget tracking across 4 platforms

Over/Under Budget Alerts

Set It And Forget It Tracking

Weekly budget overviews via Slack and Email

Smart insights & recommendations

LinkedIn Manual CPC Optimizer

Share Link With Your Boss or Client

Pause LinkedIn Ads Over The Weekend

Salesforce & Hubspot Connectors

About Us

Built By An Expert

👋 Hey, I'm Nick Lafferty and I built Adacadabra because I couldn't find a better way to manage budgets for my clients.

I've have over 10 years experience in growth and performance marketing for software startups, most recently as Head of Growth at Loom. I quit my job in May 2023 to start my own solo marketing agency and I've helped startups like Glean ($4.6b valuation), Watershed ($1.3b valuation), and AngelList open tens of millions of dollars in pipeline from Google and LinkedIn ads.

I'm putting my face on this so you know I'm not some random person. I'm committed to building useful and affordable tools for marketers to more easily manage their paid ad campaigns.

👋 Hey, I'm Nick Lafferty and I built Adacadabra because I couldn't find a better way to manage budgets for my clients.

I'm putting my face on this so you know I'm not some random person. I'm committed to building useful and affordable tools for marketers to more easily manage their paid ad campaigns.

👋 Hey, I'm Nick Lafferty and I built Adacadabra because I couldn't find a better way to manage budgets for my clients.

I'm putting my face on this so you know I'm not some random person. I'm committed to building useful and affordable tools for marketers to more easily manage their paid ad campaigns.

FAQ's

Frequently Asked Questions

What is AdAcadabra?

Today, Adacadabra is a tool to track your PPC spend and budgets across Google, Bing, LinkedIn, and Meta. Soon it will help actively manage, monitor, and report on your campaigns.

When will you publicly launch?

Who is AdAcadabra for?

Where can I submit product feedback?

What is AdAcadabra?

When will you publicly launch?

Who is AdAcadabra for?

Where can I submit product feedback?

What is AdAcadabra?

Today, Adacadabra is a tool to track your PPC spend and budgets across Google, Bing, LinkedIn, and Meta. Soon it will help actively manage, monitor, and report on your campaigns.