1. Acceptance of Terms

1.1 By accessing or using the Adacadabra application ("Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not use our Service.

1.2 We reserve the right to modify these Terms at any time. Changes will be effective immediately upon posting the updated Terms on our platform. Your continued use of the Service after changes constitutes acceptance of the new Terms.

2. Description of Service

2.1 Adacadabra is a budget tracking and optimization application designed to help users manage and analyze advertising spend across various platforms.

2.2 We provide tools to:

- Connect and synchronize ad account information

- Track and analyze advertising expenses

- Generate performance reports

- Receive optimization recommendations

3. User Accounts and Registration

3.1 To access certain features, you must create an account and provide accurate, current, and complete information.

3.2 You are responsible for:

- Maintaining the confidentiality of your account credentials

- All activities that occur under your account

- Ensuring the security of your login information

3.3 You agree to:

- Provide true, accurate, current, and complete information

- Update your information to keep it accurate

- Notify us immediately of any unauthorized use of your account

4. User Obligations and Conduct

4.1 You agree not to:

- Use the Service for any illegal or unauthorized purpose

- Violate any local, state, national, or international law

- Interfere with or disrupt the Service or servers

- Attempt to gain unauthorized access to any portion of the Service

- Use the Service to harass, threaten, or abuse other users

- Reproduce, duplicate, copy, sell, resell, or exploit any portion of the Service without express written permission

5. Data and Authentication

5.1 You grant Adacadabra permission to:

- Access and synchronize data from your connected ad platforms

- Process and analyze your advertising account information

- Store necessary credentials to maintain service functionality

5.2 You acknowledge that:

- Accurate ad platform credentials are essential for service performance

- You are responsible for managing and updating your authentication

- We use industry-standard security measures to protect your credentials

6. Intellectual Property

6.1 The Service, including software, design, text, graphics, and other content, is owned by Adacadabra and protected by intellectual property laws.

6.2 We grant you a limited, non-exclusive, non-transferable, and revocable license to use the Service for personal or internal business purposes.

7. Limitations of Liability

7.1 Adacadabra provides the Service "as is" and "as available" without any warranties.

7.2 We are not liable for:

- Direct, indirect, incidental, special, or consequential damages

- Loss of profits, revenue, or data

- Interruption or failure of the Service

- Recommendations or insights generated by the platform

7.3 Our total liability is limited to the amount you have paid for the Service in the past six months, or $50, whichever is less.

8. Pricing and Payments

8.1 Pricing for the Service will be clearly displayed on our platform and may be subject to change.

8.2 Payment terms:

- Billing is recurring based on your selected plan

- Payments are processed automatically

- Failed payments may result in service suspension

- No refunds will be provided for partial billing periods

9. Termination

9.1 We may terminate or suspend your account immediately, without prior notice or liability, for any reason, including if you breach these Terms.

9.2 Upon termination:

- You will lose access to the Service

- We may delete your account and data

- Provisions related to liability, indemnification, and dispute resolution will survive termination

10. Dispute Resolution

10.1 Any disputes shall be resolved through binding arbitration in the state of New York, except where prohibited by law.

10.2 You and Adacadabra agree to seek resolution through informal negotiation before initiating arbitration.

11. Governing Law

These Terms shall be governed by the laws of the United States, without regard to its conflict of law principles.

## 12. Contact Information

For any questions about these Terms, please contact us at sup@adacadabra.ai

By using Adacadabra, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.**